Sustainability Incubator

advancing stewardship & ethical sourcing in seafood


Food companies and NGOs work with us to help make the story behind the seafood on the plate a fantastic one.

We offer fishery improvement projects and product screening to ensure seafood products are produced with stewardship, safely, legally, and with care for oceans.

Our specialty is methodology for sustainable seafood.  We have automated ethical sourcing.


The automated version of our program the Labor Safe Screen in Trace Register won the Partnership for Freedom innovation Grand Prize to rethink supply chains with technological innovation.

Large food companies work with us to learn the providence of the seafood products they sell, and how they stack up legally, environmentally and ethically against the findings of competent authorities.  The object is to de-risk the supply chain and build value into the products and company’s brand.  We can do the screening or we can also insert the methods to procurement programs so companies can do the screening internally for continuous monitoring and improvement.

Fishing companies worldwide work with us to make fishery improvements.   Our clients are Pontchartrain Blue Crab of Louisiana, Pier Fish (Massachusetts), Gadre Marine Exports PVT Ltd (India), Confremar (Spain), Offshore Fishery and Silver Dollar Seafood (New York), Odyssey (Washington), and the Hawaii Seafood Council.  They lead Fishery Improvement Projects for Barents Sea crab, New England ocean perch/redfish, New England silver hake/whiting, Peru Mahi, Yucatan crab and Hawaii tuna and large pelagics.

Our non-profit clients include the Marine Stewardship Council, Ocean Policy Research Institute (Japan), Ocean Outcomes, Monterey Bay Aquarium, Seafish, Sustainable Fisheries Partnership, and Conservation International.  We have provided methods to insert to their programs to measure social and environmental impact in the seafood sector.

In 2017/18, we are contributing to the launch of the new Seafood Stewardship Index of the World Benchmarking Alliance, which will screen the sector for real world progress made toward the UN Sustainable Development Goals.

We are different from our competition in providing methods, metrics and tools field-tested in the commercial sphere.    Companies work with us to test and take up new methods for managing seafood, in order to increase control of their reputation and relationships, strengthen their stake and that of the producers of the goods, and make the world a better place with good food.

Our Philosophy:  We believe in leadership by the food industry where it touches the ground, water and people’s hands.  Our job is to help clients raise all aspects of food production to the same standard for environmental and social excellence, systematically across the food chain and missing no-one.  For a product of interest we will engage the fishing or farming company at the base of the chain in an improvement strategy.   We will map the entirety of the chain, identify unknowns and risks, establish a line of command where needed and rally partners to close gaps, and overall support your company’s diligence until every product is solid in the market with a clear backstory and bright future.

Contact us to discuss your needs and see About Us for 2017 work.


What Business Can Do_Import ban on slavery_Sustainability Incubator_2016

US Import Ban on Slave-Made Seafood_can it be enforced?_Sustainability Incubator_1 March 2016

What Governments Can Do_Closing loopholes for imported seafood_Sustainability Incubator_May 2016

Multispecies Mixed Stock Fisheries Management – Review of Current & Best Practices for the Marine Stewardship Council, Technical Advisory Board November 2015

Sustainable Seafood in an Era of Overfishing: an impact evaluation of industry-led measures, with findings of concrete positive results. September 2015

Estimates of illegal and unreported fish in seafood imports to the USA Marine Policy 2014

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Information for ethical & sustainable food sourcing